DivaLounge Spa will launch a campaign on our social media pages in the form Instagram Reels and Stories. The content will feature our sustainability practices as a spa where we educate the viewers on the reasons behind our practices and encourage others to take more of an initiative in taking the eco-friendlier route such as opting for a "waterless" manicure and pedicure, using biodegradable and reusable items in our services, etc. Our director will address why it is important for our brand to be sustainable and what future actions we will take to ensure that we uphold our values.